How to create a successful Instagram profile

Who I am
Pau Monfort
@paumonfort
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How to create a successful Instagram page

From the moment you want to know how to create a successful Instagram profile, I suggest you do not waste any more precious time and carefully follow the advice I am about to give you in the next chapters of this guide: you will see that you will find several food for thought that, I am sure, will be particularly useful.

Create quality content


The first piece of advice I want to give is about the importance of create high quality content.


create a successful Instagram account, in fact, you must give a lot of importance to quality, rather than quantity: your goal must always be to try to stand out and make sure that the contents you publish stand out and stand out in the mare magnum of the social network.

To do this it is clearly necessary that you know in depth how Instagram works and that you know how to master all its main tools for creating content, such as Stories and Reels, since these are the most popular contents.

Furthermore, in order to create quality content, it is necessary to have the right equipment, such as a smartphone with a high-level camera, perhaps to be associated with the use of apps thanks to which you have a manual control of the shooting parameters. In this regard, I suggest the use of Camera FV-5 for Android or Halide for iOS. If, on the other hand, you prefer to evaluate the purchase of a professional camera, I suggest you deepen the subject by reading my dedicated buying guide.

On the software side, however, it is useful to use applications or programs for photo retouching: Snapseed for Android and iOS, VSCO for Android and iOS or, in relation to Windows and macOS, Photoshop o GIMP.



Instead, in case you need to use video editing apps, I suggest you make use of apps like Inshot for Android and iOS. Or you can consider using programs to edit videos on Windows, MacOS e Linux.

As for the creation of stories in an advanced and more personalized way, you can use apps such as Insta Story for Android and Made for iOS.

Get inspiration from popular content

Would you create a photography Instagram profile, but have no idea what the most trending contents may be in the area of 鈥嬧媦our interest?

If so, don't worry: via the section Explore you can easily identify what is the most popular content on Instagram, so that you always have the right inspiration for posting content on your profile.

All you need to do to view the content in this section is to log in to Instagram via the smartphone app or connect to its official website. After that, click on the icon magnifying glass located in the bottom menu (if you are using the smartphone app) or click on the icon compass located in the upper right corner (from the Web) and you will be shown all those who are the post, stories and Reels most popular of the moment: by consulting this section, you can therefore take inspiration for the creation of your content.

But I recommend: do not copy the formats of others, just take a cue from those that are the most appreciated contents, in order to create your own style that stands out for its particularity and uniqueness.


Interact with users


Instagram is a social network that invites interaction between users and, therefore, it is necessary that you build a real natural relationship with your followers but also with the people you follow, in order to reach an ever wider audience.

Therefore, you should know that with regard to the possibilities of interaction with other users, Instagram provides several tools: the "likes" (the icon of the little heart), comments (the comic) and shares (the icon of theairplane); features that can be used on all content on Instagram.

Speaking, instead, of the possibilities made available by Instagram to stimulate user interaction, there are the interaction tools available in the Stories, accessible by pressing the icon square smiley face (eg quizzes, surveys and the possibility of asking and / or receiving questions), while to establish a more immediate dialogue with your community it is possible to create live broadcasts.

Use hashtags

The posts you publish on Instagram struggle to reach users? If so, I suggest you make conscious use of the hashtag, i.e. labels that are used to categorize posts and to help people find content that matches their interests.

On Instagram you can enter maximum 30 hashtags in the caption of the published posts; however, it is vital that these are relevant with published content: otherwise, non-relevant hashtags that are massively present could be removed and may even lead to penalties (in case the affected content is reported as spam attempts).


Would you like some advice on the hashtags to use? In that case, I suggest you take advantage of online services such as Top Hashtag e All-hashtag or apps like HashTags for Instagram for Android and Top Tags for iOS / iPadOS which allow you to search by keywords, helping to identify related hashtags.


Increase the coverage of your content

Another suggestion that I want data is the one related to the possibility of increasing the coverage of the contents you publish by switching to a corporate Instagram account by connecting a Facebook page to the latter.

The procedure in question is carried out through the app Instagram, acting from the section Settings> Accounts> Switch a corporate account. Following its execution, I suggest you set to ON the lever relating to the simultaneous publication of post and stories su Instagram and on the page Facebook connected by you.

In addition, to reach a wider audience, you can connect to your profile Instagram also other social accounts, such as those of Twitter and Tumblr. To do this, go to the section Settings> Sharing to other apps, in order to log in to these social networks and, consequently, to activate the simultaneous publication of the contents published by you on Instagram.

How to create an Instagram profile of a Facebook page

You've made the switch to a corporate Instagram account and would like some advice on how to manage your profile simultaneously Instagram and Facebook page . connected?

If so, I suggest you use the tool Facebook Creator Studio: the official Facebook tool that allows you to publish on Instagram from a PC and, simultaneously, also on the Facebook page. To use it, all you have to do is connect to its official website and log in with the corporate Instagram account you own.

Fatto ci貌, first prize Create post located in the upper left corner and choose whether to publish content in the Instagram feed or a video on IGTV. After that, after loading the content present in your computer memory and after writing the caption accompanying the content to be published, put the check mark on the wording Post to Facebook, in order to activate the publication on both social networks.

Finally, when you are ready to publish the post or video on Facebook and Instagram, award-winning Public. For more information on how Creator Studio, read my guide on how to upload photos to Instagram from PC.

How to create a successful Instagram profile

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